Hello there,
Here you’ll find my SEO & Content Marketing analysis that provides you with data-driven insights on your current contents optimization, in addition to how I’d go about optimizing your content marketing and landing page SEO strategies. My brief analysis and strategies will reveal significant opportunities to enhance your market presence and drive growth through strategic content optimization and multi-channel engagement. Some of my key findings include:
With these recommendations, I’d intend to focus on the following strategies to enhance your current marketing efforts:
By implementing these strategies, this will not only set Support Adventure up for an efficient and streamlined content development process, but also drive growth, engagement, brand awareness, and increased conversions into clients and remote worker staff.
Legends Detailing Keyword Research
The majority of Support Adventures traffic derives from Informational Queries—establishing brand authority surrounding IT support, remote work, and life as a digital nomad; with the current Domain Search Theme being, “Living and Working Abroad. With that being said, there seems there seems to be a limited prescence in high-value keywords, as well as a limited key word reach—meaning Support Adventures competitors are ranking for a larger amount of keywords, which in turn increases their websites visibility.
In order to increase your keyword presence, I’ve created a brief list of possible content pillars inbued with a few keyword clusters around your core services that can be used as a stepping stones towards ideation into strategic keyword rich content development. Keyword clustering will improve search engine rankings, streamline your SEO efforts, as well as generate new ideas for content. In addition to these, you could benefit from targeting location based keywords where these topics are trending, and building out content pages accordingly—also utilizing localized search engines as ideation for content ideas.
It Support
Network Monitoring and Management
Tailored Staffing Solutions
Virtualization
Server Management and Maintenance
Data Management
Talent Acquisition
Cybersecurity
Cloud Services
Help Desk
Infrastructure Support
Customer Service
Remote Work
Managed Service Providers
Data Privacy and Security
In the drop down above, you will find a sample Screaming Frog report of the Support Adventure website. These are all technical issues with simple solutions, that could have major payoffs in terms of useability, ranking, and more.
4XX Pages that require redirects:
Spreadsheet of current crawler warnings:
Duplicant Content Pages:
Mobile Performance Report:
Here you will find a list of current on-page issues. By creating tags to be suggested length, reviewing competitor SERPS and their accompanying sites to analyze their On-Page seo structure, we can help boost the sites current rankings and visibility.
Titles (60 Characters or Less):
Pages Missing Descriptions:
Descriptions Too Long (160 Characters or less):
Now reviewing all of these, below you will see how I’ve reworked the SERP to include related terms, to highlight key benefits of our MSP Staffing services, used action keywords and value propositions, reincorporated our brand name, and addressed the main apects of MSP staffing services. Make meta tags compelling. Think actionable, descriptive, and specific.
Title: MSP Staffing Services: Streamline Your Contingent Workforce (60 Characters)